What it is

A system that answers every inquiry quickly, keeps following up until the person replies, and stops the moment they do. Everything else — the contact record, the pipeline, the booking link, the reviews — exists to support that.

Why use it

Most inquiries go to whoever replies first. A business that answers in minutes wins work from one that answers tomorrow, and nobody can reply in minutes all day while also doing the job.

Example

Someone rings while you are on a job. They get a text within seconds. They reply asking for a quote. Every other automatic message stops immediately, and the conversation is waiting for you in the inbox.

Steps

1. Run Setup and pick the trade closest to your business.
2. Read the follow-up it wrote for you and put it in your own words.
3. Add or import your contacts.
4. Publish a booking link and open it yourself to see what a customer sees.
5. Turn the follow-up on.

What happens next

Nothing sends until that last step. Sequences, forms and voice agents are all created as drafts on purpose — software that started messaging your customers the moment you signed up would be indefensible.